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Boosting SEO with explainer videos

Videos are everywhere you look: YouTube, Vine, Pinterest, Instagram, and beyond. Web users flock to them. And that’s why companies and online marketing teams alike are starting to…

Susanne Ilemann 24th October 2014 5 min read
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10 reasons why you should be using video

Here’s an interesting stat for you: Video has a 400% higher engagement rate compared with static content. That’s quite staggering, isn’t it!? Though not completely surprising… Thanks to…

Susanne Ilemann 21st August 2014 2 min read
Two speech bubbles in front of a website header, next to a megaphone surrounded by two heards and a thumbs up emoji.
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Video guide: ROI and Branding

The first time you heard the trendy term "inbound marketing", you probably scratched your head. Isn't marketing all about outreach? But take it from us, it's not just…

Susanne Ilemann 26th June 2014 4 min read
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simpleshow coaches Hong Kong youth for IP contest

The modern economy depends on patent and copyright law to incentivise innovation. Why should a company invest in product development if competitors can just mimic their perfected design?…

Susanne Ilemann 28th May 2014 2 min read