General
Storytelling: The Power of the Narrative
In recent years, storytelling has become the ultimate marketing buzzword. This ought to be a surprise because the concept is as old as humanity. At simpleshow, too, storytelling…
Blog
All articles · 709 articles
General
Why an explainer video is worth more than 1.8 million words
An explainer video beats text. Videos are easy, and most importantly quick, to consume. Compared to an instruction guide or, in my case, a tedious post on a…
General
Why It’s Clear To You And Not Them
You would like to convey important information to your employees and think that someone who knows every detail would be best to do this. Well, you may simply…
simpleshow News
How to write a great explainer video script
The fairy tale of facts and stories Once upon a time there was a Fact. This Fact was really important and could have been helpful to a lot…
General
Why Black and White Works So Well…
From the day we are born we see objects in black and white. We are fabulously bombarded with endless stimuli that we can’t possibly understand. It is not…
Case Studies
E-Learning with simpleshow: When explainer videos go interactive…
With a simple explanation and visual storytelling, explainer videos communicate complex topics so that they actually stick. But is there any way to measure how much of the…
Awards
simpleshow wins another Brain Online Video Award in 2016
We’re proud to announce that for the second year running, simpleshow is among the winners of the annual Brain Online Video Award (BOVA), hosted by the major Japanese…
General
Having a vision and changing plans:
Having a vision and changing plans:
How simpleshow came out of random chance
We tossed confetti, popped the corks, and played Stevie Wonder’s “Happy Birthday” at full blast. In April, simpleshow turned eight. For a little while, we stood around like…
simpleshow News
As of now creating simpleshow explainer videos is easy as pie
They say a picture is worth a thousand words. That gives you an idea of what an explainer video must be worth. Sometimes, a short and simple explanation…