General
Why the Internet is cat crazy – and what a good explainer video can copy from cat videos
The internet is cat-crazy. But why do cat videos work so well? And what can you learn from them for your own explainer video?
video @en
video @en · 3 articles
General
Illustrated vs. filmed: Why we draw our explainer videos
Our explainer videos are drawn rather than filmed for a good reason: illustrations have tremendous advantages for communicating content.
General
Why (explainer) videos are so important in social media
Most viral hits on the social web are videos. They’ve become the most popular format. Why videos are so important for your social media strategy.