Using a video CV in your interview process: an overview
Written by Gergo Vari | 5th May 2023
Like a traditional cover letter, a video CV is a good opportunity for the candidate to present themselves, express their enthusiasm and professionalism, and frame the context in which the hiring manager should review their resume. There are several advantages, however, in using a video CV instead of a cover letter.
In this short article, we’ll explain the purpose of a video CV, how to use the format to the best of your advantage, and some pitfalls you should avoid.
In this short article, we’ll explain the purpose of a video CV, how to use the format to the best of your advantage, and some pitfalls you should avoid.
The advantage of sending a video CV
Some job-seekers choose to send a video CV along with their written resume. This shows the prospective employer that they are at ease with technology. They are forward-thinking (opting for the latest trend and the newest technology rather than the “soon-to-be-outdated” format). And it allows the candidate to further sell the prospective employer on their oral communication skills and their positive and personable demeanor.
Some recruiters ask that a video CV be sent along with a written resume. Although the percentage of recruiters asking for a video CV is still relatively low. We feel that it is inevitable that this trend will grow and soon be an industry standard.
In short, a video CV is an effective tool to boost your application and It’s a better look, in the eyes of the prospective employer, for you to be ahead of the curve than behind the times.
The format and parameters
Now that we’ve covered the “Why,” let’s take a look at the “What” and the “How.”
How long should your video CV be?
Your video CV should be short and formal. Aim for just under 90 seconds (no less than 40 seconds).
How should your video CV look?
Keep the background clean and simple. Remember you as the candidate are the highlight in a video CV. The back drop should suit your personality the role. While also keeping the target brand or company’s aesthetics in mind. Your goal is to express enthusiasm and professionalism and give the recruiter the right context to read your written resume.
Don’t assume that you need to create your video CV in one take. In fact, including edits carries with it several advantages.
Don’t assume that you need to create your video CV in one take. In fact, including edits carries with it several advantages.
- It shows that you have some video editing skills.
- It shows that you care enough about your presentation and getting the job that you’ve taken the time to do some reshoots and edits.
- It helps make the video more dynamic, concise, and pertinent.
Use a dedicated video maker platform
It is possible to record a simple video using your phone and send it as an mp4 file. However, it’s worth it to consider more sophisticated (though just as simple) methods.
Since one of the advantages of sending a video CV is to show the prospective employer that you are comfortable with technology and new platforms, take 90 seconds of your video CV to highlight these skills. Consider using a platform such as simpleshow.
Employers who ask for a video CV are likely the same companies or organizations that use platforms such as simpleshow to create explainer videos for their onboarding, training, and internal meetings.
Creating a video CV shows the recruiter you could be a good fit with the employer. You are already familiar with various platforms and software that they may also use.
The sincerest form of flattery
Companies that request a video CV are likely to use video for other aspects of their business. Many medium and large companies use simpleshow video maker or internal and external communication, to explain complex issues, or to train their employees. External videos for marketing purposes should be easy to find. . (They are often present on the landing page of the company’s website.) Take a look at their brand introduction video, which should give you a good idea of what style to imitate for your video CV.
Flattery may well get your foot in the door. After all, imitation is the sincerest form of flattery. Plus, if you’re obviously inspired by the company’s branding video, you’re showing the potential employer that you’ve done your research and are happy to embrace and incorporate the company’s image
Let’s not reinvent the wheel
We’ve all been on job interviews before, and we’ve all been asked the same stock questions. They are stock questions because they best encapsulate what the prospective employer wants to hear. Don’t try to revolutionize the interview process when making your video CV. But answer at least one (if not several) of these standard interview questions. You don’t need to state the questions but hit some of the main points the employer wants to hear.
Conclusion
The popularity of video CVs is growing and continues to do so. Particularly in the creative industries. And while there may be room for bias in a self created, self focused video there is no need to shy away from the opportunities to ‘sell yourself’ to potential employers. Be forward-thinking and send a video CV and your written resume instead of a cover letter. Don’t overthink it. Use the dedicated platform, simpleshow, and demonstrate to the employer that you are a serious, professional candidate.
Author's Bio
Gergo Vari is the CEO of Lensa. He has one mission: to revolutionize job search for companies and professionals. His journey through founding, funding, and exiting successful startups has taught him a valuable lesson: the hiring process is broken. Thus, he shares the desire for recruiting and human resources technology that puts people first.
Gergo Vari is the CEO of Lensa. He has one mission: to revolutionize job search for companies and professionals. His journey through founding, funding, and exiting successful startups has taught him a valuable lesson: the hiring process is broken. Thus, he shares the desire for recruiting and human resources technology that puts people first.
