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All articles · 712 articles

All postsDigital LearningLearning + DevelopmentInternal CommunicationsSales + MarketingHuman ResourcesTech + InnovationComplianceHealth + SafetyManagementCorporate Communicationssimpleshow NewsCase StudiesMarketingOriginalMarketingAwardsCorporate learningNewsProductSalesStorytellingMedia UpdateeLearningCustomersVideo GuideHelperLegal InfoGeneralUncategorizedUncategorized
video funnel
Sales + Marketing

Implementing a full-funnel marketing approach: Tips for video ad success

As marketers, you know it’s vital to check in with potential customers at every stage of their journey. This means tweaking and tailoring your marketing messages to target…

NC Nicholas Cox · 26th March 2025 · 8 min read
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Sales + Marketing

4 mistakes to avoid when using generative AI for content creation

Over recent years, there have been huge advances in the field of AI-generated content. Access to technology that aids the content creation process has never been more widely…

C Cohere · 19th March 2025 · 9 min read
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AI Avatar
Tech + Innovation

Can AI avatars replace the human touch in videos?

Have you ever started watching a video only to find your mind drifting elsewhere within seconds? No surprise – our brains are very easily distracted. Viewers usually decide…

TM Tim Moss · 12th March 2025 · 10 min read
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thinking of video
Internal Communications

How videos improve employee retention and motivation

Emails, meetings, and the occasional thank you – if that's your recipe for motivated employees, another approach could work wonders. Teams now want more: They want appreciation, clear…

TM Tim Moss · 7th March 2025 · 8 min read
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AI hacks
Learning + Development

5 AI hacks to create engaging videos faster (+ one game-changing tool!)

"You need to create a video for an urgent team update." Your boss just dropped this bomb in your inbox. But where do you even start? The script?…

TM Tim Moss · 26th February 2025 · 12 min read
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clicking video
Sales + Marketing

How to add a video CTA to increase conversion rates

It doesn't matter what industry you're in; video marketing has become one of the cornerstones for businesses that want to connect with their audience and build rapport.Video has…

SB Syed Balkhi · 19th February 2025 · 9 min read
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Sales + Marketing

Boosting content quality through automated content marketing strategies

Businesses must prioritize high-quality content to stand out and engage target audiences. Automating content generation helps marketing organizations enhance consistency, personalization, and SEO. In this article, we will…

BP Brooks Peterson · 14th February 2025 · 8 min read
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Tech + Innovation

I used AI for all my daily work tasks – here’s what happened

Monday mornings are never exactly fun, but this one felt more overwhelming than usual. My alarm had barely gone off when I saw a flood of unread emails,…

TM Tim Moss · 11th February 2025 · 11 min read
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Learning + Development

8 ways videos can help with implementing ideas

Innovation often begins as a spark of an idea - a concept that has the potential to revolutionize a business, a community, or even the world. However, taking…

LI Launa Irvine · 6th February 2025 · 5 min read
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